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Home > The Program > EX Plan
Using AI- and human-powered support, each tobacco quit plan is dynamically tailored by quit journey and tobacco use type for every participant. Through structured check-ins, for example, our sophisticated AI engine learns the user’s quit journey stage and recommends relevant content and EX Community posts.
To achieve an incentive or remove a tobacco surcharge, participants must earn a number of points by completing different activities. These activities are designed to help them build confidence, beat tobacco cravings, get social support, and understand addiction.
Easy-to-see points completed in tobacco quit plan
No matter where a participant is in the quitting process, EX Program can help them get started or get them back on track.
Our incentive achievement requirements introduce tobacco users to our suite of available resources. This lets them know there is ongoing support available in the EX Community and through EX Coaches via live chat.
We make it easy for participants to see what they have completed and ensure they experience all the components of EX Program.